Video formats supported by Instagram and other things to know
Instagram is one of the world’s most popular image-and-video-sharing platforms these days. Are you an Instagram user? Do you use this platform regularly? Do you know what types of video format Instagram accepts and which one is best to use on this platform? Check out this article “Video formats supported by Instagram and other things to know” to find out the answers to these questions.
Do you know what types of video format Instagram accepts?
Well, uploading video content on Instagram is quite simple. With just a few taps or clicks, then your video will be posted successfully, right? Yep, that’s true! But to be honest, it’s not easy to get the videos uploaded with the highest possible quality so that they can display the best way.
The uploaded videos might get displayed improperly if they aren’t optimized and uploaded the right way. Of course, there are always various factors affecting the display quality of Instagram video images, including video format, dimensions, resolutions, frame rate, …, and even the internet connection as well.
Right below here, we are going to list out specifications that work best for Instagram Stories, IGTV videos, and Instagram Live videos. But first, let’s start with video formats supported by Instagram!
What are video formats supported by Instagram?
For videos, Instagram accepts MP4 and MOV file formats. But when it comes to the best video format to use on Instagram, well, it should be MP4 (with H.264 Codec, AAC audio, and 3500 kbps bitrate for video).
So, the next time you export your videos (from an editing software) to use for Instagram, it’s best to save them in MP4 format (with the file extension .mp4). MP4 is short for MPEG-4 video. Nothing but its simplicity and accessibility make MP4 the best video format for Instagram.
When it comes to the best video format to use on Instagram, well, it should be MP4
These days, almost every smartphone and lots of editing software support this video format, allowing us to create videos as MP4 files. If your videos are not MP4 files, you can convert them to MP4 using online convert tools or video editing software.
Now you know what video formats supported by Instagram are and which is the best to use on this social network platform, right? Let’s move on to the next part of this writing to learn about the standard specifications for Instagram videos.
Instagram video aspect ratios, dimensions, and resolutions
There are different sizes, dimensions, and resolutions for different kinds of videos on Instagram.
Different kinds of Instagram videos have different sizes, dimensions, and resolutions
Square videos - 1:1 aspect ratio
They are suitable for In-feed videos and Instagram Carousels.
The minimum resolution for Instagram square videos is 600 x 600 while the maximum and also the recommended resolution is 1080 x1080.
Square videos tend to gain more engagement and views compared to landscape videos.
Portrait videos - 4:5 aspect ratio
Similar to square videos, portrait videos are also suitable to use for In-feed videos and Instagram Carousels.
The minimum resolution for Instagram portrait videos is 600 x 750 while the maximum and also the recommended resolution is 1080 x 1350.
Landscape videos - 1.91:1 to 16:9 aspect ratio
The 16:9 aspect ratio is more recommended to use as it is easier to manage.
Well, landscape videos are used for In-feed videos and Carousels on Instagram. Also, IGTV videos can be watched in the 16:9 ratio by turning the phone.
The minimum resolution for Instagram landscape videos is 600 x 315 while the maximum and also the recommended resolution is 1080 x 608.
Out of video dimensions for Instagram, landscape video seems to be the least likely to be used on this platform.
Different aspect ratio, dimensions, and resolutions of Instagram videos
Vertical videos - 9:16 aspect ratio
Considered the best aspect ratio for videos on Instagram, we can use vertical videos for Instagram Stories, Instagram Reels, Instagram Live, and IGTV.
The minimum resolution for Instagram vertical videos is 600 x 1067 while the maximum and also the recommended resolution is 1080 x 1920.
Now, you knew video formats supported by Instagram as well as video aspect ratios, dimensions, and resolutions to use on this platform, right?
What’s about the lengths of Instagram videos?
Instagram Stories, Feed posts, Live videos, and IGTV, each one has its own maximum lengths. Here is a quick rundown of video lengths for each type:
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Video length for Instagram Feed: Between 3 seconds to 60 seconds long.
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Video length for Instagram Stories: A maximum of 15 seconds long per Story.
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Video length for IGTV: Between 15 seconds and up to 10 minutes long for most users. Note that larger accounts (with a large follower count) and verified accounts can post long-form IGTV videos that are up to 1 hour in length, but they must be uploaded from a computer.
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Video length for Instagram Live: Up to 60 minutes long.
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Video length for Instagram Reels: Their time limit is 30 seconds per video.
For Instagram Stories, it’s worth noting that if you upload a video that is longer than the max length of 15 seconds, Instagram will automatically split it into Story clips up to 1 minute long.
Video formats supported by Instagram: Instagram Stories, Feed posts, Live videos, and IGTV, each one has its own maximum lengths
Roundup
Recently, we learned about video formats that Instagram accepts and detailed specifications like aspect ratio, dimensions, resolutions, and lengths for different types of Instagram videos. As you can see, there are a lot of numbers to remember, right? And after all, it’s important to keep in mind that MP4 is the best video format to use on this social network platform. Well, that’s all for today’s article “Video formats supported by Instagram and other things to know.” Hope you found this post interesting and useful.
Sources:
studiobinder.com/blog/best-instagram-video-size-format
blog.typito.com/instagram-video-format-resolution
oberlo.com/blog/best-instagram-video-format
